dc.contributor.advisor |
Heiba, Farouk |
|
dc.contributor.advisor |
Kouchakdjian, Michael |
|
dc.contributor.author |
Galustova, Karina |
|
dc.contributor.author |
Jagharian, Lusine |
|
dc.contributor.author |
Yegenian, Felix |
|
dc.date.accessioned |
2022-10-07T07:13:30Z |
|
dc.date.available |
2022-10-07T07:13:30Z |
|
dc.date.created |
1994 |
|
dc.date.issued |
1994 |
|
dc.identifier.uri |
https://dspace.aua.am/xmlui/handle/123456789/2288 |
|
dc.description |
Thesis |
en_US |
dc.description.abstract |
Supermarket is a completely new notion in Armenian reality. The project of the "Aragast" company is not only to establish a supermarket, but to introduce this novice to Armenia and to enroot the supermarkets in the everyday life of the Republic. "Aragast" is the pioneer in the field. |
en_US |
dc.language.iso |
en_US |
en_US |
dc.publisher |
American University of Armenia |
en_US |
dc.subject |
1994 |
en_US |
dc.subject |
American University of Armenia (AUA) |
en_US |
dc.subject |
AUA |
en_US |
dc.subject |
Marketing plan |
en_US |
dc.subject |
Supermarket |
en_US |
dc.subject |
Consumer analysis |
en_US |
dc.subject |
Trading |
en_US |
dc.subject |
Sales |
en_US |
dc.subject |
Product strategy |
en_US |
dc.subject |
Pricing strategy |
en_US |
dc.subject |
Marketing |
en_US |
dc.subject |
Retail management |
en_US |
dc.title |
A marketing plan for “Aragast” supermarket |
en_US |
dc.type |
Thesis.
There is a missing page in the thesis (p.14). |
en_US |
dc.academic.department |
American University of Armenia--College of Business and Management |
|