Marketing plan for information support & consulting and public awareness programs of Armenia Optical Business Center

Minasyan, Eliza T.; Bekchyan, Arina N.; Gevorgyan, Marine N.; Hakobyan, Anna V.; Melkonyan, Anna M.

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dc.contributor.advisor	Taylor, William
dc.contributor.author	Minasyan, Eliza T.
dc.contributor.author	Bekchyan, Arina N.
dc.contributor.author	Gevorgyan, Marine N.
dc.contributor.author	Hakobyan, Anna V.
dc.contributor.author	Melkonyan, Anna M.
dc.date.accessioned	2018-05-17T07:26:30Z
dc.date.available	2018-05-17T07:26:30Z
dc.date.created	1998
dc.date.issued	1998
dc.identifier.uri	https://dspace.aua.am/xmlui/handle/123456789/1546
dc.description.abstract	This marketing plan has been developed to resolve the problems that the client of our business group, Armenia Optical Business Center (referred to as AOBC), is currently facing. The problems encountered by AOBC are how to conduct marketing to disseminate information to Armenian optical business representatives, and how to create and enhance public awareness about vision problems and vision care.	en_US
dc.language.iso	en_US	en_US
dc.subject	1998	en_US
dc.subject	AUA	en_US
dc.subject	American University of Armenia (AUA)	en_US
dc.subject	Optical trade	en_US
dc.subject	AOBC	en_US
dc.subject	Armenia Optical Business Center (AOBC)	en_US
dc.subject	Optical business--Armenia	en_US
dc.subject	Eyecare	en_US
dc.subject	Eyecare business	en_US
dc.subject	Eye health	en_US
dc.subject	Vision disorders	en_US
dc.subject	Public awareness programs	en_US
dc.subject	Optics	en_US
dc.subject	Marketing plan	en_US
dc.subject	Information support	en_US
dc.subject	Optical industry--Armenia	en_US
dc.subject	Customer satisfaction	en_US
dc.subject	Vision care
dc.title	Marketing plan for information support & consulting and public awareness programs of Armenia Optical Business Center	en_US
dc.type	Thesis	en_US
dc.academic.department	American University of Armenia--College of Business and Management